We’re thrilled to announce our partnership with Heifer.org in our newest game, Annapurna – Seeds for Change. In homage to Zynga’s Farmville, we’re developing Annapurna, except this time, you can donate all the virtual items you collect in the game to a farmer in Africa, with the help of Heifer.org!

You’ll understand why we chose Heifer as one of our partners for Annapurna, once you read their bio:Heifer.org logo

Heifer is different. Heifer works.

Heifer International is a global nonprofit with a proven solution to ending hunger and poverty in a sustain
able way. Heifer helps empower millions of families to lift them out of poverty and hunger to self-reli

Heifer’s mission to end hunger through gifts of livestock, seeds and trees and extensive training, which provide a multiplying source of food and income.

Heifer envisions… A world of communities living together in peace and equitably sharing the resources of a healthy planet.

Heifer’s mission is… To work with communities to end hunger and poverty and to care for the Earth.

Heifer’s strategy is… To Pass on the Gift. As people share their animals’ offspring with others–along with their knowledge, resources and skills–an expanding network of hope, dignity and self-reliance is created that reaches around the globe.

Heifer’s history This simple idea of giving families a source of food rather than short-term relief–a cow not a cup–caught on and has continued for more than 65 years. Today, millions of families have been given gifts of self-reliance and hope.

We are excited about our partnership and envision a brand new way of giving with Heifer.org. Wish us luck!